Organic sales slip again amid economic gloom

Stacks of vegetablesBy Rebecca Smithers
The Guardian – Sales of organic products in the UK have fallen by 1.5% over the past year, continuing their downward slide in the face of ongoing tough economic conditions.

Supermarkets are blamed in a new report for cutting back their ranges and shelf space, leading to a 2.4% slump in organic sales across the multiple retailers. But at the same time a “Jamie [Oliver] generation” of ethically aware shoppers aged under-35 is driving growth through other outlets, accounting for 16% of all sales, and significantly increasing their spending on organic food, drink and other products.

Click here to access the complete article at The Guardian
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