Latin America leads the way in creating shared value

By Dane Smith

The Guardian – In “Creating Shared Value,” the Harvard Business Review cover story written by FSG co-founders Michael Porter andMark Kramer, the authors cite numerous examples of multinational corporations (MNCs) that are increasing their competitiveness by addressing significant social issues. Companies like Nestlé, GE, Coca-Cola, and Cisco have increased their profits by hundreds of millions of dollars and had a profound impact on poverty, health, environmental, and educational challenges, by carefully considering the intersection between their business models and global social challenges.

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Source and Photo: The Guardian, December 22nd, 2011
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